AMAZON SEO

Master Amazon SEO in the new AI Conversational Shopping Landscape

Dominate SEO in the A10 & Conversational AI Era

In the ever-evolving digital marketplace of Amazon, staying ahead is more than a strategy—it's survival. The introduction of Rufus, Amazon's AI-powered shopping assistant, has reshaped the battlefield, turning traditional SEO on its head.


Our agency, with 15 years of unmatched online marketing expertise, is here to ensure your brand not only navigates this new terrain but dominates it. Don't let your Amazon listings fade into obscurity; let's make them Rufus-ready and secure your spot at the top.


Keyword Research Technology

Our Amazon SEO experts put the power of technology to work for you by researching conversational long-tail keywords with the most potential to increase your digital shelf space.

In this new age, long-tail, conversational keywords are the keys to the kingdom. Our state-of-the-art keyword research technology dives deep into the conversational nuances Rufus thrives on.


We meticulously optimize your listings with long-tail keywords that mirror the way real people talk and search, ensuring your products are front and center in Rufus’s recommendations. Let's transform your listings with keywords that sell.


Work With Us

Long-tail conversational keywords

Automation tools to find highly relevant niche conversational keywords that your customers are using


Trends and popularity

Data-driven analytics to track and measure share of voice

Competitive Analysis

Technology to understand the AI Shopping algorithm and competitive landscape in order to know what's needed to outperform others


Experts in the A10 Algorithm

With specialty in the new generative AI-powered conversational shopping.

There are hundreds of signals that contribute to the ranking of a product for a certain keyword. Amazon calls this their A10 algorithm.


Our agency’s deep understanding in AI shopping and intimate understanding of Rufus puts your brand at a distinct advantage. We don't just optimize for algorithms; we optimize for the future.


With our hands-on experience and proactive strategies, we ensure your listings resonate with Rufus's AI-driven queries, making your products the obvious choice for customers.


Optimized Product Listing

Keyword researched titles and descriptions that lead to higher relevancy and enhanced content to improve conversion rates

Product Availability

Inventory planning to ensure products don't become out of stock and negatively impact search rankings

Meta Keywords

Often forgotten, but very important in A10 search engine optimization are hidden keywords


Frequently Asked Questions about Amazon SEO

  • What is Rufus and how does it affect my Amazon listings?

    Rufus is Amazon's generative AI-powered shopping assistant, designed to enhance the customer shopping experience by providing personalized, intuitive product recommendations. For sellers, this means your product listings must be optimized for Rufus’s AI-driven queries to maintain visibility and ranking. Listings that aren’t Rufus-optimized may see a decline in organic traffic and sales.



  • How do long-tail, conversational keywords improve my product's visibility?

    Long-tail, conversational keywords are phrases that closely match the natural language queries customers use when searching for products on Amazon. By incorporating these into your listings, you increase the relevance of your products to these searches, making them more likely to be recommended by Rufus and found by potential customers.



  • Can your agency help if my product rankings have already dropped?

    Absolutely. Our agency specializes in reversing declines in product rankings and organic traffic. By conducting a thorough audit of your listings and implementing Rufus-optimized SEO strategies, including long-tail keyword integration and A+ content enhancement, we can help recover and even improve your product's visibility and ranking on Amazon.

  • What makes your agency different from others offering Amazon SEO services?

    Our agency stands out due to our deep understanding of A10  and Amazon's AI-driven landscape and our proactive approach to adapting to changes like Rufus. With over 15 years of online marketing experience, we not only optimize for current algorithms but also anticipate future shifts, ensuring our clients’ brands thrive in an ever-evolving marketplace.


  • How quickly can I expect to see results after optimizing my listings for Rufus?

    The timeline for seeing improvements in your listings’ performance depends on several factors, including the competitiveness of your category and the current state of your listings. Generally, clients start to observe noticeable changes in organic traffic and rankings within 3 to 6 months of implementing Rufus-optimized strategies. However, we tailor our approach to each client's specific situation, aiming for the most efficient path to success.


“Teaming up with Domin8? Game-changer. We're saw a whopping 55% jump in sales over last year. It's more than just numbers for us; it's about seeing our business thrive. Domin8 has been right there with us, steering through the big sale days and broadening our customer groups”


Corey Smith

“They've totally flipped the script on our Amazon game by tweaking our SEO to perfection, dialing in our Sponsored Ads game, and getting our inventory to perform like never before, we've seen our sales skyrocket by 263% from 2021 to 2022. Big shoutout to the Domin8 team for taking us to the next level!”


Corey Smith

“Switching to Domin8 for our Amazon ads? Absolute game-changer. They brought fresh energy and smarts to our Amazon world, sparking a 23.15% uptick in overall sales and an even more impressive 46.14% surge in ad sales between 2022 and 2023. Huge thanks to Domin8 for turning things around and setting us on a path to real growth.”


Corey Smith


Ready for a Change? Let's Make It Seamless


AGENCY TRANSITION GOT YOU HESITANT?

Our portfolio of change success stories shines a light on the tangible results we deliver.


78% SALES INCREASE YOY

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130% YOY AD SALES INCREASE

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2 X SALES IN THE FIRST MONTH

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77 % IMPROVEMENT IN TACOS IN 90 DAYS

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$ 50 K INCREASE MONTHLY SALES

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159 % YOY BRAND STORE SALES INCREASE

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78% SALES INCREASE YOY

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130% YOY AD SALES INCREASE

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2 X SALES IN THE FIRST MONTH

Case Study

77 % IMPROVEMENT IN TACOS IN 90 DAYS

Case Study

“Just love the fact that I don't need to worry about PPC anymore! Now I can take care of things that I like, that brings me joy.”


Corey Smith

"At the end of the first month I'm over 50% up on the previous month and a whooping 230% up on the same period last year!"


Corey Smith
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